Privacy Policy Terms and Conditions

The following sets out the policies and practices of Ace Kitchen Limited (the "Company") under the Personal Data (Privacy) Ordinance (the "Ordinance"). By accessing the Company's website, you accept this policy and any changes to the privacy policy and arrangements that the Company may decide from time to time.

1. Purpose of Collecting Information

To continuously improve the quality of the Company's products and services and to better understand customers' needs, the Company may ask you to provide personal data, contact details and other relevant information. If such personal data is incomplete or inaccurate, the Company may be unable to provide, or continue to provide, the relevant services to you.

The Company collects information from visitors to this website on a voluntary basis. The personal data collected includes surname, first name, address, telephone number, mobile phone number, email address and other information you submit. The information collected will only be used for the purposes stated when the information is collected, to promote the Company's products and services, and for other purposes you and the Company may agree or that the law may require from time to time:

- Internal research and analysis;

- Day-to-day customer service;

- Handling customer complaints and enquiries;

- Inviting you to take part in promotional programmes, market research, surveys or other promotional activities;

- Promotion of products and services and details of offers;

- Prevention or detection of crime;

- Disclosure as required by law;

- Any matters directly related to the above.

2. Use of Personal Data

The Company keeps customer information confidential and will not sell your personal data to any third party, but may provide such data to:

- Subsidiaries and associated companies of Ace Kitchen Limited;

- Any agent, contractor or third-party service provider that provides services to the Company in connection with the operation of our business;

- Any agent authorised by the Company to handle customers' personal data;

- The Company's auditors, consultants or legal advisers;

- The media (in certain circumstances relating to the handling of customer complaints and enquiries);

- Any person under a duty of confidentiality to the Company.

3. Direct Marketing

With your consent, the Company intends to use your personal data, including name, address, telephone number, mobile phone number and email address, for the following direct marketing purposes by post, email, telemarketing, fax or SMS:

- Products and services of subsidiaries and associated companies of Ace Kitchen Limited relating to electronic and electrical appliances, health and beauty products, household goods, furniture and furnishings, bathroom fittings and sanitary ware, photographic and optical equipment, lighting products and sporting goods;

- Activities, offers, news and information, and gift redemptions of subsidiaries and associated companies of Ace Kitchen Limited;

- Membership programmes of subsidiaries and associated companies of Ace Kitchen Limited.

The Company may transfer and disclose your personal data to the transferees described in item 2 above.

If you do not wish the Company to use your personal data as described above and/or provide it to others for direct marketing purposes, you may exercise your right to opt out by notifying the Company. You may email our "Personal Data Management Officer" at online@acehomehk.com with "Unsubscribe" in the subject line, or send your request by post to the following address:

Ace Kitchen Limited

50 Hoi Yuen Road, Kwun Tong

Unit 2203, 22/F, Lemmi Centre

4. Data Security

The Company will store customers' personal data properly in its systems, and only suitably trained and authorised staff may access such data. The Company also ensures that staff maintain a high standard of security and confidentiality over customers' personal data.

5. "Cookies"

"Cookies" are small computer files stored in a user's web browser, used to store users' browsing habits and records when browsing web pages. "Cookies" help users browse more conveniently and improve usability and page flow. Some content of the Company may use "Cookies" to save you from logging in again each time you visit the website, but they are not used to collect personally identifiable information. By browsing this website, you agree to the use of "Cookies" as set out in this policy. If you do not agree, you may delete "Cookies", but you may then be unable to access all parts of our website.

6. Access to and Correction of Personal Data

Under the Ordinance, you have the right to ask the Company at any time whether it holds your personal data stored in its database, to obtain a copy of such data, and to correct any inaccurate data. Such requests for access or correction may be sent in writing by post to:

Ace Kitchen Limited

50 Hoi Yuen Road, Kwun Tong

Unit 2203, 22/F, Lemmi Centre

"Personal Data Management"

Under the Ordinance, the Company is entitled to charge a reasonable fee for processing any request for access to personal data.